Friday, August 1, 2014

Wouldn't it be cool to be a professional Etch-A-Sketchist? Woman turns passion for Etch-A-Sketch into a career

One of the best ways to develop a successful career is to find a niche for yourself that you have a passion for.  I recently met Jane Labowitch, at Disney's "On the Road" Bloggers Conference in Chicago, who has taken that advice to heart turning her love of the classic Etch-A-Sketch into a professional career. Jane travels the country under the moniker Princess Etch-A-Sketch attending corporate events, private parties, and other happenings where she is booked to create one of a kind portraits of guests or to provide interesting creations for people to enjoy.  At the Disney "On the Road" event I attended, Princess-Etch-A-Sketch was re-creating popular scenes from Disney movies and provided one lucky winner whose name was pulled out of a hat (well Mickey Ears to be specific) with a personalize portrait.

While it would probably take me a few hours to draw a crude stick figure recreation of the Shootout at the OK Corral on an Etch-a-Sketch, Labowitch can create highly detailed caricatures of people within 5-7 minutes and can normally handle doing 10-12 per hour at an event.  She has a process in place so that once the drawing is completed it can't be erased and people can take home an Etch-a-Sketch she provides them with their portrait on it as a nice fun momento.  In addition to creating people's portraits, Labowitch can be commissioned to create art exhibits featuring unique images displayed on Etch-a-Sketch boards that will amaze and wow people.

Labowitch has been tinkering with etch-a-sketch's since she was 4 years old.  All the time she spent playing with the toy helped inspired an interest in art which led to her graduating from the American Academy of Art in Chicago with a BFA in illustration.  Once she had her degree, Labowitch turned to her passion with Etch-a-Sketch that led her down an artistic path in life to create a career.   Since launching Princess Etch-A-Sketch, Jane has been booked for events across the country ranging from Los Angeles to New York.  So what does Ohio Art, the maker of Etch-A-Sketch think of what Labowitch is doing?  They commissioned her to go to Paris and sketch out recreations of some of the world's greatest works of art on their product.  Labowitch has even caught Disney's eye, which commissioned her to do Etch-a-Sketch portraits of their theme park castles (check them out here on the Disney blog) and invited her to participate in their Disney "On the Road" tour which had stops in Chicago, Philadelphia and Phoenix this year which provided the opportunity for me to meet her.

I have to say that Princess Etch-a-Sketch's talent to create detailed portraits on a child's toy by spinning around some round plastic knobs that shift around aluminum powder and beads across a small display screen is truly impressive.  Jane Labowitch being able to transform a dream into a career is an inspirational example to all of us that if you put in hard work and effort it is possible to turn a passion into a profitable and fulfilling career.  If you would like to see more of Labowitch's work or contact her about booking an event, visit


  1. This is AMAZING! I can barely draw a picture on those things, lol.

  2. That's pretty awesome. I was going to ask What if someone shakes them and they get erased, lol :) but you say here she has a process to avoid that, which is good.

  3. She is so good. I bet my husband would love to do this for a career.

  4. I thought I was pretty good when I could just my pictures to look like something. That is definitely a talent!