Saturday, May 5, 2018


Chewbacca Mask
Create a video of your best imitation of a Wookiee roar and post it on Twitter, Instagram or Facebook with the hashtag #RoarForChange between now and the May 25th theatrical opening of SOLO: A STAR WARS STORY to help a fan favorite character from the Star Wars universe make a positive difference in our world.

For every social media post that shows someone roaring like a Wookiee that is tagged with #RoarForChange, Star Wars: Force For Change will donate a $1 to UNICEF USA up to $1 MILLION dollars in Chewbacca's name.  Funds unlocked through this campaign will help UNICEF provide Ready-to-Use-Therapeutic Food packets to children around the world suffering from malnutrition.

Let's help that giant fur ball from a galaxy far, far away provide needy children a chance for a  brighter future. Nearly one in four children worldwide are severely malnourished. UNICEF is working in 190 countries and territories to defend children’s rights and, among other issues, help address malnutrition. Let's roar for UNICEF!!!

Star Wars: Force for Change, a charitable initiative from Lucasfilm and Disney, harnesses the strength of Star Wars to empower and improve the lives of children around the world. Since 2014 when it was inspired by Star Wars fans, Star Wars: Force for Change has raised over $16 million to date for charitable causes around the world. For more information:

SOLO: A STAR WARS STORY arrives at movie theaters across the United States on May 25, 2018. Directed by Ron Howard and starring Chewbacca along with Alden Ehrenreich as Han Solo, this film takes audiences along for the ride through a series of daring escapades. It tells the story of how a young Han Solo meets his future co-pilot Chewbacca and encounters the notorious gambler Lando Calrissian.

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